Tag Archives: typesetting

What is Typesetting and Why Should You Care

Papeair

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You put lots of thought into your book. You consider the content you write and the eye catching cover of your book. What about the typesetting/formatting for your book? Do you think it is important?

Well, it really is!

Typesetting greatly affects the readability of your book. You are probably aware that grammar and spelling errors can distract the reader from the ideas you are trying to convey. Typesetting has a similar effect. The correct typeset will make it easier for the reader to comprehend the text. The wrong typeset will have the reader struggling to make sense of the text.

Readers don’t read individual letters. They read words. More familiar words are more easily recognized and read than unfamiliar ones. When readers read text they alternate between saccades (when the eye jumps from one point to another) and fixed periods. The text can only be comprehended during the fixed…

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The Importance of Formatting

Marcha's Two-Cents Worth

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Typos, grammar and such are an amazingly common complaint in reviews, something which many indy authors encounter at some point. However, there’s another issue that can get you a bad rapp (or rep, as the case may be) that you may not even be aware of–formatting.

The guidelines for a printed book with an interior that looks professionally done are substantially different than those for an ebook. Considering how there’s a good chance most of your readers are going to opt for the electronic version, it’s in your best interest to make sure that it looks professional as well, not like an afterthought.

I suspect that numerous indy authors, after getting their book set up on Create Space, simply hit that button on the last screen to publish their book in Kindle format. This is all well and good, but don’t trust that automated process to produce an electronic version…

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