Tag Archives: press releases

How to create a book publicity tip sheet

How To Ebook

When Irish children’s author Avril O’Reilly sent a tip sheet to media outlets throughout Ireland, she had immediate success that included newspaper and television exposure for her book, Kathleen and the Communion Copter.

In her tip sheet, O’Reilly offered parents advice for selecting just the right Communion gift for little girls. While her book is fiction, she was able to find a nonfiction nugget she could use to create a tip sheet that offered the media useful information they could use immediately.

What’s a tip sheet?

read more; https://buildbookbuzz.com/how-to-create-a-book-publicity-tip-sheet/

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Press Releases: Back to the Basics

Learn how Michelle Damico Communications leveraged PR Newswire’s distribution channels to increase online visibility, influencer pickup, and a client’s book sales.

via Go Back to Basics with These Three Press Release Best Practices — Beyond PR

Are Press Releases Worth it? Results and Conclusions

Andrew Updegrove: Tales of Adversego

Microseope 110Yesterday I set up a little experiment to see whether paying for press releases can prove to be worthwhile for authors seeking to promote their books. The experiment was based on a press release I wrote, and issued through PRLog.org, one of the established press release services. Today I’ve got the data, so let’s take a look and see what we found out.

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