You put lots of thought into your book. You consider the content you write and the eye catching cover of your book. What about the typesetting/formatting for your book? Do you think it is important?
Well, it really is!
Typesetting greatly affects the readability of your book. You are probably aware that grammar and spelling errors can distract the reader from the ideas you are trying to convey. Typesetting has a similar effect. The correct typeset will make it easier for the reader to comprehend the text. The wrong typeset will have the reader struggling to make sense of the text.
Readers don’t read individual letters. They read words. More familiar words are more easily recognized and read than unfamiliar ones. When readers read text they alternate between saccades (when the eye jumps from one point to another) and fixed periods. The text can only be comprehended during the fixed…
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