Amazon is in the process of suing 1,114 Fiverr users for offering to write fake product reviews for money. The publishing giant is hot on the scent of authors who used this type of service. That will result in many book reviews being pulled. Amazon is also cracking down heavily on the practice of review swapping amongst authors.
This is a positive happening for readers. I’m not alone in having skimmed through some stellar reviews, bought the book in question, began to read and found myself stunned at the formulaic, predictable writing, or plot holes, or lack of proofreading or all of the above. I definitely wondered who on earth could have penned those five-star reviews.
Paying for reviews is a major no-no for all self-published authors. Put aside the fact that the big publishing houses pay for reviews all the time. For those of us who have chosen self-publishing…
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