Independent Authors, How Do You Market Your Book and Still Find Time to Write?

Don Massenzio's Blog

This week, I want to address and issue that is a difficult one for me and, I suspect, for many other independent authors. Let me first define what I mean by the term “independent author”. An independent author is one that is not using a literary agent, has not signed a deal with a traditional publisher, and is responsible for the editing, marketing, and promoting of their book.

If this sounds like you, then you fall into this category. Now, given the choice between writing, and the other peripheral activities I mentioned, I would prefer to only write and not worry about the other activities. The reality for most of us is, unless you have unlimited funds, is that some or all of these tasks fall on our shoulders.

The difficulty with this for me is that I hate self-promotion, self-marketing, and blowing my own horn. The fact that I have…

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